Create a calming, professional brand identity for a freelance massage therapist offering mobile services. The goal: to build immediate trust, especially with clients new to bodywork, and create simple packaging for oils and leave-behind materials that reinforced the sense of care and credibility.
THE BRIEF
THE OUTCOME
A grounded yet soft identity with:
An illustrated Yin and Yan and hand icon set used across brand touchpoints
Clean, minimal typography paired with natural tones
Simple, elegant packaging mockups for oils and gift kits
Symbol of balance
Tool of a masseuse
Healing hands